free tools

Free marketing tools I actually use.

Calculators, checklists and templates from my own client work. They’re free, there’s no sign-up, and the tools run in your browser, so nothing you type is sent anywhere.

Analytics & reporting

UTM Link Builder

Create clean tracking links in seconds, so you know which campaigns drive results.

Free · runs in your browser
StrategyPaid ads

Ad Budget Planner

Work backwards from your revenue goal to the ad budget you’ll need.

Free · runs in your browser
StrategyPositioning

Determine Your USP

Find what makes you different and get ready-to-use USP statements.

Free · runs in your browser
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Is there a calculator, checklist or template you’d find useful? Let me know and it may be the next one I build.

Free tools are provided as they are, for your own business use. Please check any figures before relying on them. See the Terms of Service.

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